Communications
Meta Messenger AI
Facebook Messenger lead capture and AI replies.
5 min readMeta Messenger AI
Overview
Meta Messenger integration captures Facebook Messenger leads and can power AI-assisted replies—so social inquiries enter ServiceFlow instead of staying only on Facebook.
How to access
Settings → Integrations → Meta Messenger
What you can do today
- Connect Meta/Facebook app credentials and page subscription (per integration form).
- Receive Messenger conversations as leads or linked customer threads (behavior per your configuration).
- Use AI replies when OpenAI is also enabled.
- Route high-intent chats to staff via Messaging Timeline or manual follow-up.
Prerequisites
- Admin access to Integrations.
- Facebook Business Page with Messenger enabled.
- Meta developer app with webhook URLs pointing to your ServiceFlow API host.
- OpenAI enabled for AI auto-reply features.
Step-by-step
Connect Meta Messenger (admin)
- Settings → Integrations → Meta Messenger.
- Enter App ID, App Secret, Page access token, verify token as labeled.
- Subscribe page webhooks in Meta developer console using URLs shown in UI.
- Enable integration → Save.
Test a conversation
- Message your Facebook Page from a test account.
- Confirm lead or thread appears in ServiceFlow.
- Verify AI or manual reply path works.
Hand off to staff
- Assign lead owner in Leads or respond in messaging tools.
- Convert to estimate when qualified.
Current limitations
- Config-gated — setup is technical; many businesses need implementer help for Meta app review.
- Instagram DM unified inbox may be partial depending on Meta API scope.
- AI auto-reply should be monitored—disable auto-send if quality drops.
- Ad attribution and CAPI are separate from Messenger chat (see Google/Angi guides for ads leads).
Roadmap
- Human approval queue for AI drafts.
- Unified social inbox with Yelp and SMS.
- Click-to-call handoff to Call Center.